The internet has been changing the way people live and shop and the change is now visible even in the manner in which people buy food for their pets!
You read that right. Swell Pets, a UK based online pet retailer reports a steady increase in the number of those who buy food for their dogs online. And if you thought that the recession could have played spoilsport for the many animal lovers out there you could not have been more wrong.
Swell Pets examined national and international search data to arrive at the above finding. Data shows that since 2004 more and more people have been searching online for dog food. This is not all. The increase in online search is also substantiated by the increasing sales reported by Swell Pets. This obviously implies that profits for online retailers are bound to increase.
Swell Pets spokesman Antony Steadman said that due to the significant rise in sales, the year 2010 has been the company’s best so far. He reasons that this is to be expected as more and more people opt for the inexpensive online shopping rather than going to the supermarket or pet shop.
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Steadman further said that people are showing the back to shopping from the supermarkets also because online retailers bring to them the best of the brands like Arden Grange Dog Food and IAMS Dog Food at low costs with the promise of free home delivery.
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